brand identity

Building A Brand Identity – My Branding Process

Building a Brand Identity – MY BRANDING PROCESS Today, I wanted to dive into my branding process. I love collaborating with my clients, and say this because it is a “collaboration,” and my clients are wholeheartedly involved in the back and forth of the process. It takes time and introspection to build a brand identity. It …

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brand vision

Capturing Your Brand Vision By Creating A Mood Board

Creating your mood board will help you focus on the initial design concepts you and your designer have narrowed down. Pulling images that may represent your brands look and feel a good start as a springboard for communication between you and your designer. WHAT IS A MOOD BOARD Mood boards help communicate visually how your brand might …

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branding your business

Do You Need To Rebrand? 4 Practical Steps To A Brand Audit

Do you have a brand identity that gives you a strong foundation? If the answer is no or unsure where to start, diving into a brand audit exercise may help you take action. A Brand audits exercise is beneficial for a business that is ready to rebrand, refresh or refine what you’re communicating to your …

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Mood Board Inspiration


Today’s mood board Monday inspiration is brought to you by my latest project. It is my pleasure to be designing a donor wall installation for a local charter school. This school is a registered nonprofit school so donation and private funding help support the school. I am happy to be apart of the design team heading up …

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