Today I wanted to speak with you about my purpose and my big why…Why I do what I do. My story began’s as a little girl and a summer away from home to find my calling. It all began when I was about 6 years old when I spent a summer with my great aunt. …
Creating a lasting brand identity is not just the creation of your logo, it’s the strategic and thoughtful development of your entire brand positioning. Let’s look at the big picture. The culmination of your logo, website, collateral assets and social media design are the visual assets of your brand and, together, make up your brand …
Mood boards help communicate visually how your brand might feel. Creating a mood board involves the collaboration between you and your designer. What do you think your brand should represent visually? It’s a good place to start when embarking on a new project like creating your visual identity. The process of creating a mood board …
Hooray! Confetti throwing, banner waving and cupcake eating…I finally launched the new and improved Henderson Rubin Creative Design website and blog! It’s an amazing accomplishment for me, so I am taking a deep breath in, basking for a moment, because it has been a long time coming and the day has come where I pushed PUBLISH. My …